Beauty Industry

Get one of the 250 ‘Fragrance’ Fiats

Guerlain has partnered with the stylish Italian car maker.

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By: Jamie Matusow

Editor-in-Chief

Fragrance fans in France will soon be able to buy one of the 250 limited edition Fiat cars decorated with Guerlain’s La Petite Robe Noire fragrance logo.

The Fiat La Petite Robe Noire features the same silhouette that adorns the fragrance bottle, on the car’s rear wing and dashboard inside.

The design for the car was created by artists Kuntzel+Deygas.

The car is being sold in pearly white or metallic black, either with a panoramic sunroof (model 500) or a black electric-power soft top (model 500C), and they will go on sale March 1st, 2014.

You can check them out on Fiat’s new website dedicated to the special edition cars, which will go ‘live’ on February 5th.

And of course the cars will include a few Gifts-With-Purchase – Guerlain’s Petite Robe Noire Eau de Toilette, Eau de Parfum, and Eau de Parfum “Couture,” and a matching makeup bag.

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